Is
Your Commercial General Liability Insurance Enough? Protecting Your most Important Asset Intellectual property (trademarks and
service marks, trade dress, trade secrets, copyrighted material and patented
material)is one of the most value assets any corporation, research
organization, or non-profit has. (In this article, the word gcorporationh refers
to corporations, research organizations, and non-profits collectively.) Indeed, intellectual property may be the
only asset of many young
technology-based corporations. Will CGL insurance policy protect you for
damages that must be paid or legal fees incurred if a competitor were to sue
you for infringing its intellectual property? The Costs of Litigation Intellectual property related risks, and
the financial costs associated with them can be quite large. To cite just one well publicized
example, in late 1999 Amazon.com, Inc. filed suit against Barnesandnobel.com,
Inc, Amazonfs chief competitor, alleging that Barnesandnoble had copied
Amazon's patented 1-Click technology, a technology that allowed customers to gcheckouth
quickly on-line by presetting credit card and shipping information, thereby
clicking only once. On Unfortunately,
legal fees incurred in defending litigation, even against allegations that are clearly
without merit, can easily amount to several hundreds of thousands of dollars. In 1999, the American Property Law
Association estimated that mounting a successful defense to allegations of copyright
infringement could cost a minimum of $150,000 and that mounting a successful
defense to allegations of patent infringement could cost ten times as much. Moreover, some well established
technology companies use litigation as a business strategy, choosing to
litigate against smaller, less well-funded technology based competitors. Corporations that are just beginning
operations should give serious consideration to the type and scope of insurance
that they need. Older, established corporations would be well served to examine
periodically their insurance policies to confirm whether they adequately protect
the corporation for intellectual property related risk. Commercial General Liability Some corporations with a place of
business in the Each CGL policy is unique, and the language of each policy should be read carefully and evaluated to determine whether it offers coverage in commensurate with the risk to which the corporation is subject. However, generally speaking, CGL policies cover claims for (1) bodily injury, (2) damage to property, (3)other personal injury (including slander and libel),and (4)advertising injury or gpiracy.h CGL policies cover not only money paid out in satisfaction of judgments and settlements up to the policy limit of liability for incidents in these four areas, but also, unrelated to the policy limits, the legal fees associated with defending claims that fall within their scope. Commercial General Liability Insufficient
for IP Most CGL policies do not, on their face,
cover claims for what is traditionally considered intellectual property
infringement. Some practitioners argue that infringement of trademark, trade
dress, copyright, trade secret, and patent, unfair competition and antitrust
claims fall under the scope of advertising liability, and there is An insured subject to claims of
intellectual property infringement that seeks coverage under its CGL may have
to first litigate the insurance policy with its insurer to settle the question
of whether the defense of the infringement is covered by the CGL policy
language or not. This usually
involves a trial in which the insurerfs duty to defend the insured is
determined by comparing
the facts alleged in the underlying complaint construed liberally with the
provisions of the insurance policy at issue. If the underlying complaint discloses a
potential or a possibility for
liability
within the coverage of the policy, the insurer has a duty to defend the insured. Because such litigation is fraught with
uncertainty, a forward-looking technology-focused company would be wise to
consider technology insurance at the outset, rather than counting on defending
an intellectual property infringement with a windfall-like indemnification
received as a result of court ruling that the claim falls within the scope of
the CGL policy.@ Therefore, a technology-focused
corporation may, as part of its overall business planning strategy, wish to
seek broader intellectual property specific coverage. Please consult
knowledgeable counsel as soon as possible if you or one of your affiliates receives
any type of communication claiming infringement of a third partyfs intellectual
property rights, whether it be a warning letter an invitation to take a
license, or a claim of infringement. |